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Trade Ideas

Local Trade Idea: The SPAR Group (SPP) - BUY

 

By Peet Serfontein & Pritu Makan

We initiate a long position. Our upside target is set at R140 (reward/risk ratio: 2:6). We recommend a stop-loss at R113.

The SPAR Group acts as a wholesaler and distributor of goods and services to SPAR supermarkets, Build it building materials outlets, and TOPS at SPAR liquor stores. The company operates in sub-Saharan Africa, Ireland, and Switzerland. The group places strong emphasis on quality service, fresh produce, and customer satisfaction, making it one of South Africa's most trusted and recognisable supermarket brands.

The group has a decent track record of bedding down acquisitions over time and boasts defensive margins given its wholesaling model. SPAR's voluntary trading model is also the first-choice model for grocery retail entrepreneurs because of its flexibility and entrepreneurial freedom.

Technically, the price is at the lower range of the Bollinger Bands, which makes the share an appealing investment opportunity (refer to main chart). This situation typically signals a potential reversal within the recent downtrend as the share may be oversold or trading at the lower end of its recent volatility range.

The price is also trading around the 50% Fibonacci retracement level, which supports the bullish bias (see insert on the main chart). A retracement to the 50% level suggests that the share is undergoing a healthy correction rather than a trend reversal, allowing the market to consolidate gains before potentially resuming its upward movement.

The price remains below its 200-day simple moving average (SMA). As a result, the trade is seen as a counter-trend strategy, which aims to capitalise on the anticipated rebound.

We suggest a medium capital at-risk allocation to this trade. Increase exposure for a break above R124.

Share Information
Share Code SPP
Industry Consumer Staples Distribution
Market Capital (ZAR) 23.22 billion
One Year Total Return 36.31%
Return Year-to-Date -17.48%
Current Price (ZAR) 120.55
52 Week High (ZAR) 151.68
52 Week Low (ZAR) 87.29
Financial Year End September
Several technical indicators are pointing to upside potential from current levels. Expect moderate volatility in the price going forward.

Consensus Expectations
(Bloomberg)
FY24 FY25E FY26E FY27E
Headline Earnings per Share (ZAR) 9.18 10.48 13.27 14.57
Growth (%) 14.26 26.62 9.78
Dividend Per Share (ZAR) 0.00 1.16 6.82 8.12
Growth (%) - 488.10 19.06
Forward PE (times) 11.50 9.08 8.27
Forward Dividend Yield (%) 0.96 5.66 6.74
Earnings growth expectations remain attractive over the medium term.

Buy/Sell Rationale:

Technical Analysis:

    • The second chart shows the occurrences of when the Relative Strength Index (RSI) entered oversold territory, indicated by a reading of one. An oversold RSI indicator is supportive of the bullish bias, signalling that the recent selling pressure may have been excessive and that the share could be due for a rebound.
    • The sideways trajectory of the On-balance Volume (OBV) indicator coupled with fading downside price momentum, according to the Moving Average Convergence Divergence (MACD) indicator, support a bullish stance.
    • Our entry range is between R117 and R124 - a drop below this level may indicate a structural change in the trend, giving reason to negate the trade idea.
    • Our target price is R140, representing upside of ~16.1% from current levels.
    • Our proposed time to exit is at the beginning of June 2025. Keep the option open to close the trade if the price reaches our profit target in a shorter time.
    • A drop below R113 (~6.3% below current levels) is a concern for downside potential. As such, a stop-loss is recommended at this level.

Long term Fundamental view

    • SPAR has a durable business model (franchising and supplying to franchisees) and we estimate consistent sales and earnings growth will continue.
    • Distribution has become increasingly efficient, which provides the company with a cost advantage.
    • Looking at the recent 18-week trading update, there has been an improvement in sales from the 2H24 period (where turnover was essentially flat y/y) off a relatively solid 1H24 base.
    • We would expect a better performance in 2H25 due to a less tough comparative period - meaning that the group could still realistically come close to reaching full-year forecasts on the top-line (Bloomberg FY25: +3.7%).
    • In Southern Africa, sales momentum in Build it was particularly encouraging. It was also good to see that operational losses from corporate-owned stores were reduced (in part due to store closures), which together with lower promotional activity, will have detracted from turnover growth but will be positive from a margin perspective. In KZN, the SAP system issues have been resolved, also to the aide of margins. The next phase of the rollout will commence in 1H26.
    • The performance in BWG and Switzerland remained weak. This was worsened by a stronger rand during the period and dragged on the reported turnover figure.
    • Spar is trading on a forward PE of 10.2 times - still a significant discount to peers, and in line with its average long-term rating, but with a notable improvement in earnings growth expected medium term.
    • From a risk perspective, the group is exposed to the volatile consumer spending environment and remains sensitive to increasing cost pressures (employee costs, electricity costs, operating leases, and fuel). In addition, competitive pressure in South Africa has intensified. European exposure introduces currency risk.

Share Name and Position VOD - BUY
(Take profit)
REM - BUY
(Continue to hold)
CML - BUY
(Continue to hold)
Entry 109.87 145.56 37.75
Current 122.50 157.27 39.69
Movement +11.5% +8% +5.1%
The share is approaching our targeted time exit and we suggest closing the position. The price is developing a base, which remains of interest. Remains above its 200-day SMA. The start of upside momentum supports the trade strategy.

Our profit target is R164.00 with a trailing stop-loss at R150. Exit the trade around 2 June 2025.
The price is at the pivotal point of remaining above both the 200-day and 200-week SMAs which remains of interest. Upside momentum supports the trade idea.

Our profit target is R42 with a trailing stop-loss at R38.00. Exit the trade around 19 May 2025.

Share Name and Position TFG - BUY
(Continue to hold)
GRT - BUY
(Continue to hold)
JSE - BUY
(Continue to hold)
Entry 127.93 13.22 130.10
Current 126.81 12.95 126.66
Movement -0.9% -2% -2.6%
The price is developing a falling wedge pattern which remains of interest. Remains below its 200-day simple moving average and the trade idea is regarded as a counter-trend strategy. Fading downside momentum supports the trade.

Our profit target is R150, with a trailing stop-loss at R119. Exit the trade around 12 May 2025.
The price is trading at one of the highest price bins in its price distribution which remains of interest. Remains just above its 200-day SMA. Upside momentum supports the trade strategy.

Our profit target is R16, with a trailing stop-loss at R12. Exit the trade around 17 November 2025.
The price is in a trough, as per the Elliott Wave theory, which remains of interest. Remains above its 200-day SMA. Fading upside momentum is a concern.

Our profit target is R145 with a trailing stop-loss at R124.50. Exit the trade around 19 May 2025.

FNB Stockbroking and Portfolio Management (Pty) Ltd, a subsidiary of FirstRand Bank Limited, an authorised Financial Services Provider and authorised user of the JSE limited (Reg no: 1996/011732/07). This Publication note is issued by FNB Stockbroking and Portfolio Management (Pty) Ltd for the information of clients only and should not be produced in whole or part without prior permission. Although FNB Stockbroking and Portfolio Management (Pty) Ltd is an Authorised Financial Services Provider, any opinions and/or analysis contained in this Publication are for informational purposes only and should not be considered advice, including but not limited to financial, legal or tax advice, or a recommendation to invest in any security or to adopt any investment strategy. The information contained herein has been obtained from sources/persons which we believe to be reliable but is not guaranteed for correctness, completeness or otherwise and we do not assume liability for loss arising from errors in the information or that may be suffered from using or relying on the information contained herein irrespective of whether there has been any negligence by us, our affiliates or any other employees of us, and whether such losses be direct or consequential. As market and economic conditions are subject to rapid change, any comments, opinions, and analysis is rendered as of the date of publishing and may change without notice. Such changes may have a material impact on the outcome of any investment. Securities involve a degree of risk and are volatile instruments. Past performance is not indicative of future performances. Securities or financial instruments mentioned in the Publication note may not be suitable for all investors and FNB Stockbroking and Portfolio Management (Pty) Ltd has bares no responsibility whatsoever arising from or as a consequence hereof. The material is not intended as a complete analysis of every material fact regarding any share, instrument, sector, region, market, country, investment, or strategy. The recipient of this Publication must make their own investment decision and is advised to contact his relationship manager for a personal financial analysis prior to making any investment decisions. Copyright 2018 by FNB Stockbroking and Portfolio Management (Pty) Ltd.